A managerial introduction to marketing /
Staudt, Thomas A.
A managerial introduction to marketing / [by] Thomas A. Staudt [and] Donald A. Taylor. - Englewood Cliffs, N.J. : Prentice-Hall , [1965] . - xvi, 560 p. : illus., maps. ; 24 cm.
Includes bibliographies. and index.
0135501458
Marketing--Management.
Industrial management.
Marketing research.
658.8 / STM 1965
A managerial introduction to marketing / [by] Thomas A. Staudt [and] Donald A. Taylor. - Englewood Cliffs, N.J. : Prentice-Hall , [1965] . - xvi, 560 p. : illus., maps. ; 24 cm.
Includes bibliographies. and index.
0135501458
Marketing--Management.
Industrial management.
Marketing research.
658.8 / STM 1965