Marketing plans : (Record no. 25668)

MARC details
000 -LEADER
fixed length control field 00900cam a2200253 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181210011237.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000202s2000 ii a 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750641169
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency BD-DhBPA
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number MCM 2000
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDonald, Malcolm.
9 (RLIN) 73310
245 10 - TITLE STATEMENT
Title Marketing plans :
Remainder of title how to prepare them, how to use them /
Statement of responsibility, etc. Malcolm McDonald.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford ;
-- Boston :
Name of publisher, distributor, etc. Butterworth-Heinemann,
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 578 p. :
Other physical details ill. ;
Dimensions 25 cm.
490 1# - SERIES STATEMENT
Series statement The Chartered Institute of Marketing/Butterworth-Heinemann marketing series
500 ## - GENERAL NOTE
General note Includes index.
590 ## - LOCAL NOTE (RLIN)
Local note Amirul Islam
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 73311
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Planning.
9 (RLIN) 73312
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Institute of Marketing.
9 (RLIN) 73313
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing series (London, England).
Name of part/section of a work Professional development.
9 (RLIN) 73314
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
  Dewey Decimal Classification     Bangladesh Public Administration Training Centre Library Bangladesh Public Administration Training Centre Library General Stacks 04/14/2018   658.802 MCM 2000 87166 04/14/2018 04/14/2018 Books Amirul