Misner, Ivan R., 1956- Business by referral : a sure-fire way to generate new business / by Ivan R. Misner and Robert Davis. - Austin, Tex. : Bard Press, 1998. - 223 p. : ill. ; 25 cm. Includes bibliographical references (p. 215-216) and index. ISBN: 1885167288 (hardcover) 188516727X (pbk.) Subjects--Topical Terms: Marketing--Management.Business referrals. Dewey Class. No.: 658.8 / MIB 1998