TY  - BOOK
AU  - Smith,Scott M.
AU  - Albaum,Gerald
TI  - Fundamentals of marketing research
SN  - 0761988521 (acidfree paper)
U1  - 658.83 
PY  - 2005///
CY  - Thousand Oaks, Calif.
PB  - Sage
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -