TY  - BOOK
AU  - Westwood,	John
TI  -  The Marketing plan : : a practitioner's guide. 
SN  - 8175540923
U1  - 658.8 
PY  - 1999///
CY  - New Delhi : 
PB  - Kogan page, 
KW  - Marketing
N1  - Index present
ER  -