02197cam a2200385 i 4500 20412027 BD-DhBPA 20220526155733.0 180319s2019 nyua b 001 0 eng 2018011410 9781138052659 (hbk) 9781138052680 (pbk) 9781315167664 (ebk) 9781351683654 ebook DLC eng DLC rda DLC pcc P91.3 .C73 2019 302.20721 23 CRU 2019 Croucher, Stephen Michael, 1978- author. Understanding communication research methods : a theoretical and practical approach / Stephen M. Croucher & Daniel Cronn-Mills. Second edition. New York ; London : Routledge, Taylor & Francis Group, 2019. 323 pages : illustrations ; 27 cm text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and index. "Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action"-- Provided by publisher. Shahana Communication Research Methodology. 84855 Cronn-Mills, Daniel, author. 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 54153 54153 0 ddc 0 0 BPATC BPATC GRR 2022-05-26 0 302.20721 CRU 2019 112896 2022-05-26 00:00:00 2022-05-26 BK