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Contagious : How to build word of mouth in the digital age / Jonah Berger.

By: Material type: TextPublication details: New York : Simon & Schuster, c2013.Description: viii, 244 p. : ill. ; 22 cmISBN:
  • 9781471111716
Subject(s): DDC classification:
  • 658.8 BEC 2013
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Holdings
Item type Current library Call number Status Barcode
Books Bangladesh Public Administration Training Centre Library General Stacks 658.8 BEC 2013 Available 115217

Includes bibliographical references (p. [215]-233) and index.

Morsheda Aktar

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