| 000 | 00708cam a22002051 4500 | ||
|---|---|---|---|
| 005 | 20181210011210.0 | ||
| 008 | 790919s1972 ii a 001 0 eng | ||
| 040 |
_aDLC _cDLC _dBD-DhBPA |
||
| 082 | 0 | 0 |
_a658.8 _bKEM 1972 |
| 100 | 1 |
_aKelley, Eugene J. _eed. _973049 |
|
| 245 | 1 | 0 |
_aManagerial marketing, perspectives and viewpoints : _ba source book / _cWilliam Lazer and Eugene J. Kelley. |
| 250 | _a1st indian ed. | ||
| 260 |
_aHomewood, Ill.: _bR. D. Irwin, _c1962. |
||
| 300 |
_a717 p. : _billus. _c24 cm. |
||
| 500 | _aAuthors' names in reverse order in earlier edition. | ||
| 590 | _aAmirul | ||
| 650 | 0 |
_aMarketing _xManagement. _973050 |
|
| 700 | 1 |
_aLazer, William, _ejoint ed. _968732 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c25563 _d25563 |
||