000 00670nam a2200205 4500
005 20181210011412.0
008 720504s1972 ilua b 001 0 eng
040 _aDLC
_cDLC
_dBD-DhBPA
082 _a658.83
_bBOM 1972
100 1 _aBoyd, Harper W.
_974139
245 0 0 _aMarketing research :
_b text and cases /
_cHarper W. Boyd, Jr. and Ralph Westfall.
250 _a3d ed.
260 _aHomewood, Ill. :
_bR. D. Irwin,
_c1972.
300 _axv, 813 p. :
_billus. ;
_c24 cm.
504 _aIncludes bibliographical references.
590 _aAmirul
650 0 _aMarketing research.
_974140
700 1 _aWestfall, Ralph L.,
_ejoint author.
_974141
942 _2ddc
_cBK
999 _c26000
_d26000