| 000 | 00886nam a22002777a 4500 | ||
|---|---|---|---|
| 005 | 20231115123150.0 | ||
| 008 | 100722s2010 enka b 001 0 eng d | ||
| 010 | _a 2010281197 | ||
| 015 | _2bnb | ||
| 016 | 7 |
_a015489057 _2Uk |
|
| 020 | _a9780199568925 (pbk.) | ||
| 020 | _a0199568928 (pbk.) | ||
| 035 | _a(OCoLC)ocn520713480 | ||
| 040 |
_aUKM _cUKM _dBD-DhBPA |
||
| 050 | 0 | 0 |
_aHF5823 _b.F54 2010 |
| 082 | 0 | 4 |
_a659.1 _222 _bFLA 2010 |
| 100 | 1 | _aFletcher, Winston. | |
| 245 | 1 | 0 |
_aAdvertising : _ba very short introduction / _cWinston Fletcher. |
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2010. |
||
| 300 |
_a140 p. : _bill. ; _c18 cm. |
||
| 490 | 1 |
_aVery short introductions ; _v234 |
|
| 504 | _aIncludes bibliographical references (p. 133-153) and index. | ||
| 650 | 0 |
_aAdvertising. _9142474 |
|
| 830 | 0 |
_aVery short introductions ; _v234. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c50660 _d50660 |
||